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Ugly On Purpose: Why Indie Creators Are Ditching Polished Design and Winning Big With Clipart
A growing wave of indie creators, Etsy sellers, and small-time content hustlers are making a bold design choice: leaning hard into clipart aesthetics, not because they can't afford better, but because they don't want it. Turns out, audiences are responding — with their wallets. Here's what's really going on behind this so-called design rebellion.